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Jeroen Beekman

Canon studio, custom Shop the Look connection and label scan via USB camera

Jeroen Beekman is a fashion retailer with his own webshop, photo studio, and a dedicated team. Image and content production remain fully in-house, with Photopilot serving as the central hub in the workflow.

What distinguishes the setup at Beekman: a custom link between Photopilot and their webshop for the Shop the Look set system, a Canon camera directly connected to the Photopilot Studio, and a USB camera that scans wash symbols directly from the clothing label.

Jeroen Beekman
Modules

This is how this case connects to the rest of Photopilot.

StudioPhotopilot Studio, Profoto, OrbitVu, and studio shoots directly in the workflow.View moduleStylingSet relationships, Shop the Look and cross-sells linked to the product page.View moduleContentAI copy, care labels, material and translations ready for publication.View module

Canon on Photopilot Studio

The Canon camera of the studio team is directly connected to Photopilot Studio. Images appear in real-time in the selection interface, no export step, and no manual uploading.

View module

Custom Shop the Look link

Stylists create looks in Photopilot. Through a custom link with their webshop, those sets with the correct item relationships appear directly on the product page. Visitors can then buy the complete outfit they see in the photo.

View module

Wash symbols via USB camera

A USB camera scans the care label of the physical garment. Photopilot reads the symbols, links them to the item, and processes them into the multilingual content. No manual lookup needed.

View module

We have a custom integration between Photopilot and our webshop for the Shop the Look set system. Our photographers work with the Canon integration in Photopilot Studio, and we read wash symbols live via a USB camera on the label.

Team Jeroen Beekman Jeroen Beekman

By combining Canon studio, a custom Shop the Look link, and label scan via USB camera in one workflow, the entire process, from shoot to publication including washing instructions, remains under Jeroen Beekman's control.

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