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SkiHut

Supplier portal and automatic packshot editing for winter sports clothing

SkiHut sells winter sports clothing, jackets, and accessories from a large number of brands. The images mostly come from suppliers, in varying formats and with different filenames. The challenge is not to edit one photo, but to reliably match tens of thousands of supplier images to the correct item and publish them in a single image line.

Supplier files enter Photopilot through the supplier portal. Each file is first linked to the correct item; then crop, background, aspect ratio, and export follow automatically. Only files that cannot be confidently linked are sent to the team.

Besides images, SkiHut uses Photopilot for product texts. Texts are created from item data and go to the webshop after review, so images and texts are ready in the same route.

www.skihut.nl
Model in black down jacket, automatically edited from a supplier image
Practical scope within the SkiHut workflow, September 2026 125.904 images edited automatically
How it works in practice SkiHut
Practical scope within the SkiHut workflow, September 2026
125.904 images edited automatically
66.159 items in the environment
1.699 items with product texts
Modules

This is how this case connects to the rest of Photopilot.

Supplier portalSuppliers, folders, match status, and imports from one control image.View modulePackshot editingApply crop, background, and aspect ratio automatically, with optional review per brand or collection.View moduleContentProduct texts from item data, reviewed before publication.View module
How it works in practice

This is how SkiHut's supplier route works

From supplier file to published image: link in the portal, edit automatically, and check where needed.

Supplier portal in Photopilot with files, match status, and imports per supplier
Supplier portal

Link before editing

Supplier files are linked to item and color. Unknown or conflicting files remain visible until the team reviews them.

View the supplier portal
Check in Photopilot with packshot, model shot, and detail photos for the same item
Control

The complete photo set for the same item

Packshot, model shot, and details are shown side by side with their status. New results are only reviewed when the set route requires it.

Supplier portal with match control

For each supplier, SkiHut sees which files are linked, still unknown, or conflicting. Only a confirmed item match proceeds to processing.

View module

Automatic packshot editing

Cropping, background, aspect ratio, and filename follow fixed rules per product type, from down jacket to hat and scarf. The team only looks at exceptions.

View module

Product texts from item data

Product texts are created from item data and published after review, in the same route as the images.

View module

Publication to the webshop

Approved images and texts go to the webshop together, without a separate export or upload round.

View this step
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FAQ

Frequently Asked Questions

How do SkiHut's supplier images get into Photopilot?

SkiHut suppliers submit their files via the Photopilot supplier portal. For each supplier, you can see which files are linked to an item, which are still unknown, and where there is a conflict. Only a confirmed link proceeds to editing.

Suppliers

What does Photopilot do with SkiHut's images?

Each linked image automatically receives the crop, background, aspect ratio, and filename agreed for that product type, from down jacket to hat. In the SkiHut environment, over 125,000 images have been processed this way. The SkiHut team only reviews exceptions.

Packshot editing

Does Photopilot also create product texts for SkiHut?

Yes. SkiHut uses Photopilot Content to create product texts from item data. These texts are published after review, in the same route as the images, so that images and texts are ready for the webshop together.

Content

Does the SkiHut approach suit us if we carry many brands?

Yes, the SkiHut route is designed for retailers who receive images from many different suppliers. The supplier portal links files to items, image rules per product type ensure a consistent image line, and the focus is on exceptions. In a conversation, we will look at which sources and systems play a role for you.

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