Used modules
This is how this case connects to the rest of Photopilot.
The rules behind Rinsma's Fashion Cloud route
Here you can see how a Fashion Cloud route is configured. For Rinsma, each brand or collection determines what flows through automatically and what only becomes visible when there is an exception.

Automatic where certain, review where needed
Model and product photos follow their own steps for background, cropping, shadow, color, and template. Per brand or collection, Rinsma chooses which results proceed automatically and which the team reviews first.
View the Fashion Cloud integration
The complete photo set for the same item
Packshot, full model, front and back views, and detail images are side by side. Stock helps Rinsma prioritize; new results are only reviewed when the configured workflow requires it.
Stock determines what goes first
New Fashion Cloud items with stock are prioritised. The agreed crop and image rules are applied directly to the corresponding image set.
Rinsma chooses the review step
Per brand or collection, Rinsma decides whether images flow through automatically or remain visible for review first. The team stays in control without making every image set a mandatory stop.
The right image set to the webshop
After automatic approval or the selected review step, the complete image set continues to the webshop, with packshot, model image and details in the agreed positions.
See how other fashion teams organize their workflow.

Berden Fashion
From Fashion Cloud and Stockbase directly to the webshopThanks to Photopilot, import, review and publication now follow the same workflow. In a single season, we process 100,000+ product images; the team mainly handles exceptions and quality checks.
Niels Schouten E-commerce manager, Berden Mode & Wonen
Read the customer story
Jeroen BeekmanFrom the first studio photo to a complete look on the product pageRead the customer story
Van DijkPublish up to 2–3× faster with the same teamThanks to Photopilot, we publish many brands up to 2-3 times faster online. We no longer need a third party for cropping and backgrounds, while Fashion Cloud, stock control, file names, and product content come together in one process. Absolutely recommended!
Kevin Pilasky E-commerce manager, Van Dijk
Read the customer story


