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All cases Customer story

Rinsma Modeplein

New Fashion Cloud images sales-ready faster, with review where Rinsma wants it

New stock only becomes valuable when customers can see it. At Rinsma Modeplein, new images arrive every day for a broad selection of brands. The challenge is not editing one photo, but knowing exactly which image belongs to which item and what can go online today.

Photopilot retrieves new Fashion Cloud images, puts items with stock first and applies the agreed image rules. Trusted brands can flow through automatically; only uncertainty about matching, order or crop reaches the team.

www.rinsmamodeplein.nl
A fashion team reviews supplier imagery for a new collection
Production figures · all customers combined 300.000+ Articles processed with Photopilot
How it works in practice Rinsma Modeplein
Production figures · all customers combined
300.000+ Articles processed with Photopilot
590.000+ Photos automatically cropped and published
9,5M+ Supplier images indexed
Modules

This is how this case connects to the rest of Photopilot.

Supplier imagesFashion Cloud, Stockbase, brand portals, and other sources to the same item process.View modulePackshot editingApply crop, background, and aspect ratio automatically, with optional review per brand or collection.View moduleAsset managementReview, status and publication control from a single overview.View module
How it works in practice

The rules behind Rinsma's Fashion Cloud route

Here you can see how a Fashion Cloud route is configured. For Rinsma, each brand or collection determines what flows through automatically and what only becomes visible when there is an exception.

Photopilot interface with separate rules for model and product photography in a Fashion Cloud route
Fashion Cloud route

Automatic where certain, review where needed

Model and product photos follow their own steps for background, cropping, shadow, color, and template. Per brand or collection, Rinsma chooses which results proceed automatically and which the team reviews first.

View the Fashion Cloud integration
Rinsma Modeplein review in Photopilot with stock, packshot, model image and detail photos
Rinsma review

The complete photo set for the same item

Packshot, full model, front and back views, and detail images are side by side. Stock helps Rinsma prioritize; new results are only reviewed when the configured workflow requires it.

Stock determines what goes first

New Fashion Cloud items with stock are prioritised. The agreed crop and image rules are applied directly to the corresponding image set.

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Rinsma chooses the review step

Per brand or collection, Rinsma decides whether images flow through automatically or remain visible for review first. The team stays in control without making every image set a mandatory stop.

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The right image set to the webshop

After automatic approval or the selected review step, the complete image set continues to the webshop, with packshot, model image and details in the agreed positions.

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More customer stories

See how other fashion teams organize their workflow.

FAQ

Frequently Asked Questions

What source does Rinsma Modeplein process with Photopilot?

Rinsma Modeplein processes new Fashion Cloud images with Photopilot. Photopilot retrieves the images, prioritizes items with stock, and applies the agreed image rules to the corresponding photo set.

IntegrationsSuppliers

Does Rinsma Modeplein decide what goes online automatically?

Yes. Per brand or collection, Rinsma Modeplein decides whether images in Photopilot automatically flow through or remain visible to the team first. Trusted brands can proceed automatically; only doubts about linking, order, or cropping reach the team.

How it works

Why do items with stock get priority at Rinsma?

New inventory is only valuable if customers can see it. That's why Fashion Cloud items with stock at Rinsma Modeplein are prioritized in Photopilot, allowing new collections to be published as soon as there is stock and a sales opportunity.