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How it works in practice

How Photopilot works

From supplier or studio to webshop — automated per brand or collection, with review only where you want it.

See how imagery, product data, and product copy move forward together, so your collection becomes sales-ready sooner.

Book a consultation
View the interface
  • Control is optional
  • Automatically approve per brand or collection
  • Exceptions, versions, and variants remain directly adjustable
From source to webshop Photopilot
  1. 01 Link source
  2. 02 Photos with the right item
  3. 03 Edit according to your brand style
  4. 04 Live on the webshop
Automatically approve per brand or collection
How it works in practice

From source to webshop in the same interface

Files arrive, follow the configured image rules, and can move automatically to publication. For each brand or collection, you decide what moves straight through and which exceptions your team wants to review.

Supplier files linked and reviewed in Photopilot
01 · Source

Entry and matching remain visible

Per supplier, you see which images are automatically linked to article and color, which conflict, and which need to be released by a staff member first.

Photopilot settings with image edits for model and product photography
02 · Rules

The Processing Route is Fully Configurable

Background removal, AI shadow, cropping, grid, color correction, and exceptions are in the order Photopilot executes them.

Berden review environment with a model image and packshots per image slot
03 · Review

Full control when you want it

All image slots are grouped per item. You can manually review the set, view only deviations, or let reliable brands and collections automatically flow through.

Sources
Destinations
  1. 01

    Link source

    Photos and product data are automatically received from suppliers, your own studio, or a custom data source. Photopilot reads the assortment, recognizes the product types, and suggests the right setup.

    • Set one or more assortments at once
    • Product types suggested based on your product feed
    • Uncertain links visible for review
  2. 02

    Photos with the right item

    Photopilot links each incoming photo to the correct item and color. We use item data and barcodes for this. Your team no longer needs to sort the files.

    • So far, 18.9 million supplier products correctly linked
    • No manual sorting of which photo belongs to which item
    • Extra assurance via barcode (EAN/GTIN)
  3. 03

    Edit according to your brand style

    Photopilot edits each photo according to your image agreements. Cropping, background, color, and ratio can differ per article type, as you present pants differently from a shoe.

    • Custom image settings per brand, collection, or item type
    • Packshots, ghost packshots, and flat-lays automatically processed
    • Removing mannequins and creating AI model photos is optional
  4. 04

    Choose what can be automated

    Control is optional. Per brand, collection, or item type, you decide whether images and texts are automatically approved or first appear in your team's overview.

    • Automatically approve per brand or collection
    • Check manually or in bulk where desired
    • Exceptions, versions, and variants remain directly adjustable
  5. 05

    Including product texts and translations

    Photopilot creates product texts based on item data, material, care label, and your writing agreements. Translations are immediately ready for the webshop.

    • Wash symbols are recognized and converted into readable washing advice
    • Per brand, a unique writing style and text length
    • Suitable for all languages in your webshop
  6. 06

    Live on the webshop

    Photos, texts, and product data go to the webshop together. You no longer need to export separate files, and everything ends up in the right fields.

    • Directly to Shopware, Shopify, Scayle, or FTP
    • Filenames and order automatically correct
    • Publish photos, texts, and product data simultaneously
  7. 07

    Report and steer

    Even after publishing, you can see what still needs attention. Reports show which items are missing imagery, what Fashion Cloud can add and where the next collection can move faster.

    • Missing images broken down by stock, brand and action
    • Fashion Cloud potential: solve immediately, activate a brand or plan photography
    • Lead time and work inventory per component and team

Which collection do you want to get sales-ready faster?

In one conversation, we review supplier sources, webshop channels and collection size. Then you see which first route gets the most items ready to sell sooner.

Book a consultation
First read the cases

Software tour: from source to webshop

See how supplier images, studio photos, image editing, product texts, styling, and publication align.

Packshot editing

AI packshots via the background queue for €0.05 per image, with manual work only for exceptions.

Image processing Included in monthly plan

Automatic image processing

Supplier photos and own photography are cropped, placed in the correct grid, and categorized per image type without extra credits. Only when generative AI creates a new image is there a price per generation.

View Packshot Editing module
Daily image reviewModel image and automatically generated packshots in the Photopilot review interface
AI editing

Mannequin to ghost packshot

Convert mannequin or model photos into clean ghost packshots. Choose per workflow for speed, low cost, or maximum precision; approved results automatically return to the correct item.

Blazer on mannequin (original)
Source image
Blazer as ghost packshot after processing
Ghost packshot
View AI packshot editing
Item reviewBerden item with a model image and packshots in Photopilot

Model photography and AI generation

Process studio photos and generate AI model images via the background queue for €0.05 per image — all in one place.

AI model generation

Model photos from one packshot

Create model photos with AI from a packshot and choose the desired balance between speed, price, and quality. Studio photos and AI images are then edited and published in the same way.

View Model Photography module
AI model generationAI model generation from a packshot in Photopilot

Studio

Plan shoots, photograph, and process images directly.

Shoot management

Plan, shoot, select

Plan shoots per collection, assign models, and process studio photos automatically. After selection, editing and automatic or manual approval follow according to brand rules.

View Studio module
Shoot planningShoot planning and studio overview in Photopilot
Studio to webshop

Automatically crop by product type

With Photopilot Studio, you link Canon cameras to the correct item. Profoto, OrbitVu, and Capture One shoots can run through your studio output. Photopilot then recognizes the product type, automatically selects the correct crop, margins, and image slot, and prepares approved images directly for the webshop.

View Studio integrations
Image rules per routeFashion Cloud pipeline with separate rules for model and product photography

Content

Full product enrichment often around €0.01, with product text, SEO, translations, wash symbols, and composition.

Product text

SEO product text in every language

Enrich a complete product in one AI run, often around €0.01. Product description, SEO, translations, and other set outputs are created together based on product data, wash symbols, materials, and set relationships.

View Content
Content settingsContent settings with output fields and product copy instructions

Styling

Compose and publish looks from one environment.

Shop the Look

Link complete looks to your webshop

Combine items into complete looks in a visual interface. The links go straight to your webshop as Shop the Look, a combine-with block or automatic cross-sell at article level.

View Styling
Shop the LookPhotopilot interface with visual Shop the Look sets

Sources

Images from Fashion Cloud, Stockbase, supplier portals, or own sources.

Fashion Cloud & Stockbase

Supplier photos automatically processed

Connections with Fashion Cloud and Stockbase automatically retrieve supplier photos. The same image rules as for own photography then apply; control is optional per brand or collection.

View Supplier Images module
Supplier intakeSupplier interface with linked files, conflicts and a review queue
Suppliers, new

Also for own supplier sources

Does a supplier work with a brand portal, dealer environment, or email attachment? Set up that source once. Photopilot then retrieves new files and links them to the correct article.

  • Bulk upload via ZIP, folder structure or FTP transfer
  • Naming conventions per brand (EAN, article number, color code)
  • Version control: a new delivery does not automatically overwrite live photos
View supplier images

Reporting and insight

See which items are missing images, what has priority and how the team works.

Insight

Steer on missing images, stock and team capacity

Photopilot shows what is ready and what is still missing. You see which items lack images, what Fashion Cloud can supplement, and where the work inventory is increasing.

  • Missing items with stock at the top, including priority per brand
  • Fashion Cloud potential: solve immediately, activate a brand or plan in-house photography
  • Productivity per day, action mix, focus heatmap and per-employee overview
View report
Pending actions and progress in Photopilot

Image rules

Custom settings per brand, collection, or product type.

Configurable per brand

The right settings for each brand

Define the crop, image order, and AI settings per brand, collection, or product type. Photopilot then automatically selects the correct rules.

View Asset Management module
Pipeline configuration
View all components