A photo is not enough. Customers want to know how something fits, what it's made of, and how to wash it. Photopilot uses your article data, Fashion Cloud feed, and brand rules to consistently bring that information to product text, filters, and translations.
Photopilot reads care labels from two sources: Fashion Cloud when the brand sends them and a USB camera on the studio floor when you photograph the label yourself. With voice control, start the scan with 'take photo'. Then choose care label or material, and the recognized data is linked to the item.
Composition comes from Fashion Cloud or from a photo of the material label. Start with 'take photo', scan the label with the USB camera and Photopilot groups outer fabric, lining and percentages for the correct product text.
For a blouse, you want different fields than for jeans, dresses, or shoes. Photopilot uses fixed selection lists per article type, such as neckline, sleeve length, fit, wash, material feel, or closure. This gives you controlled fashion data that you can use in product copy, filters, and exports.
SEO copy uses material, fit, neckline, and washing advice without duplicate or fabricated claims.
The same fixed fashion attributes can carry over to SEO titles, meta descriptions, alt texts, product bullets, filter values, and Google Shopping feeds. This way, you optimize not only the text but also the structure that search engines and webshop filters rely on.
Photopilot connects with Shopware, Shopify, Scayle, PIM/FTP/API, or a custom shop and reads back per item whether content is already live. That way you only generate what is missing or can be improved.
When Photopilot knows which items are in a look together, Content can use those relationships for product texts, combine-with blocks and automatic cross-sells on the product page.
View Styling & Shop the LookDifferent brands require different tone, length, and product details. Photopilot records those rules per brand, category, and publication field.
Generate product text once and send the correct language to Shopware, Fashion Cloud, or your own shop. German, French, English, Dutch, and more from the same flow.
Photopilot checks which items already have text and marks them as 'already online'. The new generation focuses on missing or improvable texts.
Gender, item group, and merchandise hierarchy determine which features appear in the text, so each item comes online with the right words.
On the studio floor, scan a barcode and all product data opens immediately. Check, correct, and approve the generated content without clicking through menus.
Short product card, long description, SEO meta, shop-specific JSON fields. Set what is generated, how long, in which language, and to which destination per slot.
Set words the AI should never use, brand-specific tone rules, and category-specific prompts. The generator applies this automatically with each run.
