AI campaigns

Campaign images without a campaign shoot.

Create campaign images yourself: choose a product set, your own AI model and your style, and Photopilot creates the image series.

Schedule a demo

Packshot of a long camel wool coat — **100% AI, made in Photopilot**

Campaign image: a woman in the same camel coat cycling along an Amsterdam canal — **100% AI, made in Photopilot**

100% AI, made in Photopilot

Create your campaign yourself, today.

Create your own AI models with faces that do not look AI-generated, and shoot your entire collection with them: women, men, and kids, in the studio and on location. Click a photo to see the complete look, the set with the same face, and the cost per photo.

Step 1: create your own AI models

Create unlimited AI models exactly the way you want them: age, appearance, and one real feature.
One face in every view: front, side, and back, directly from your packshots.
Across an entire look and all your shoots: the same face, and every detail of your product is accurate.
Automatically linked to your packshots and products. No renaming or uploading needed.

All your AI models

Noor · AI model, created in Photopilot
Femke · AI model, created in Photopilot
Daan · AI model, created in Photopilot
Lieke · AI model, created in Photopilot
Sem · AI model, created in Photopilot
Thijs · AI model, created in Photopilot
Isa · AI model, created in Photopilot
Unlimited more

Prefer to shoot it yourself? Set an AI model as your fixed house model, then Fit guarantee it adds it to your own studio photos, with the same fit.

AI model Isa
Isa laughing as she steps from a wooden canal boat onto the stone steps of an Amsterdam canal
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
8 photos of Isa in the same look: campaign and webshop. €1,68 in total.
Shop the Look
Ivory cashmere wrap coat
Black fine-knit turtleneck
Wide-leg wool trousers, chocolate brown
Black leather loafers
Black leather handbag
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Thijs
Thijs runs laughing up the steps of an Amsterdam canal house with a bouquet of flowers
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
4 photos of Thijs in the same look: campaign and webshop. €0,84 in total.
Shop the Look
Navy wool coat
Ecru knit turtleneck
Anthracite wool trousers
Dark brown leather derbies
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Noor
Noor cycles along an Amsterdam canal, smiling, with the camel coat flowing behind her
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
4 photos of Noor in the same look: campaign and webshop. €0,84 in total.
Shop the Look
Camel wool coat
Cream fine-knit sweater
Wide-leg dark blue jeans
White sneakers
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Lieke
Lieke jumps into a puddle with both feet, wearing a yellow raincoat
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
4 photos of Lieke in the same look: campaign and webshop. €0,84 in total.
Shop the Look
Yellow kids’ raincoat
Wide-leg kids' jeans
Green rain boots
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Daan
Daan in an olive-green work jacket on a dike, with a sheep blocking the path
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
4 photos of Daan in the same look: campaign and webshop. €0,84 in total.
Shop the Look
Olive green work jacket
Anthracite knitted sweater
Light straight-leg jeans
Brown leather boots
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Femke en Noor
Femke tastes cheese at the market and makes a face, while Noor doubles over laughing
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Rust brown corduroy jacket
Black turtleneck
Long gray knit cardigan
White blouse
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Daan en Noor
Daan and Noor on the deck of a ferry, the wind blowing her hair across their faces
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Black leather jacket
Gray hoodie
Beige trench coat
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Femke
Femke in a cream cable-knit sweater on a windy dune path, the sea behind her
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
4 photos of Femke in the same look: campaign and webshop. €0,84 in total.
Shop the Look
Cream cable-knit sweater
Wide-leg linen pants, sand
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Sem
Sem races through a village street on a wooden balance bike, tongue out
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
The full set, one face
4 photos of Sem in the same look: campaign and webshop. €0,84 in total.
Shop the Look
Oversized denim jacket
Rust red beanie
Black sweatpants
White kids' sneakers
These photos were created from these packshots. We also edit the packshots themselves: cut out, in your own format, and ready for your webshop.
Try it yourself
AI model Lieke en Femke
Lieke, on Femke’s back, throws an armful of fall leaves into the air
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Ochre corduroy pinafore dress
Cream turtleneck
Red tights
Brown leather ankle boots
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Daan
Daan is walking along a wet cobblestone street in Rotterdam and is just stepping into a puddle
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Sand-colored overshirt
White T-shirt
Dark chinos
Suede desert boots
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Noor
Noor runs through the rain in Rotterdam with a trench coat over her head
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Olive green trench coat
Black fitted shirt
Black wide-leg pants
Black leather loafers
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Femke
Femke eats fries on a harbor wall as a seagull lands next to her
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Navy wool peacoat
Striped Breton shirt
White cropped jeans
White canvas sneakers
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Sem
Daan pushes Sem in a wooden wheelbarrow through a vegetable garden
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Chunky knit sweater
Brown corduroy pants
Green rain boots
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Noor
Noor dances barefoot in a sunny empty apartment, her satin skirt swirling
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
White ribbed top
Bronze satin skirt
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Lieke en Sem
Lieke and Sem with ice cream on a harbor wall; Sem’s scoop is just falling onto his knee
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
White broderie dress
Leather sandals
Sage green T-shirt
Denim shorts
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Lieke
Lieke does a cartwheel on top of a dune
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Floral cotton dress
Lilac cardigan
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself
AI model Lieke
Lieke balances with her arms out on a low wall by the schoolyard
What this photo costs €0,21 in the queue, often ready within an hour. Other AI models from €0,05 per photo.
Shop the Look
Wide-leg jeans
Striped long-sleeve top
Rust red beanie
Black backpack
This photo was created from these packshots. We also edit the packshots themselves: cut out, matched to your own template, and ready for your webshop.
Try it yourself

Truly from production

One collection, one image style.

Mood images at Duifhuizen, created from supplier images.

Here's how it works

Here's how to create a campaign.

01
Choose the products
Packshots or supplier images are enough; if one is missing, you can upload it directly in the AI shoot.
02
Select model and style
Work with fixed AI models per brand and direct poses, setting, lighting, and image ratio from reusable style agreements.
03
Generate image and video
Create catalog images, campaign images, and social crops from the same products; video with Cinema+ or 360°.
04
Choose and publish
You choose the best images; they go to the item and your channels automatically or after review.

The AI shoot runs in the queue at the lowest rate and is often ready within an hour.

Creative Freedom, Fixed Models

A campaign that fits the brand

Choose a product set, a fixed AI model, and your image style. The AI shoot creates new campaign images without a physical shoot and runs them through the same review and publishing flow.

Build a library of recognizable AI models and place the same product in different art directions. This way, one collection extends to campaign, social, and webshop without a new physical shoot.

FAQ

Frequently Asked Questions

What do we need to create an AI campaign?

A product set, a fixed AI model, a style (studio, editorial, campaign, or street), and a background. Packshots or supplier images are enough as source material. Missing a source image? Upload it directly in the AI shoot.

Packshot editing

Is a physical shoot still needed for AI campaigns?

No, the AI shoot creates campaign images from packshots or supplier images. This lets one collection expand into campaign, social, and webshop content. If the actual fit needs to be leading, Maatgarantie is a better fit.

Fit guarantee

How do AI campaign images stay aligned with our brand?

You work with fixed AI models per brand. The style preset determines light, pose, and atmosphere; you choose the background from your studio, the scene library, or your own photo. You adjust with a short instruction.

AI model images

Are AI campaign images reviewed before publication?

They go through the same review and publication flow as your other images. You decide what can be automated and what needs to be reviewed first. Selected images return to the article.

How it works

What types of images does an AI campaign produce?

Catalog image, campaign image, and formats for social, from the same products. A short product video is also possible: more cinematic with Cinema+ or as a 360° loop. Selections remain linked to the article.

Demo