Knowledge base

Answers about product images, AI, and content for your online store

How much does a packshot or AI model photo cost, how do you get supplier images online automatically, and how do you create product copy that sells? Honest answers with real numbers.

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Workflow How do you get supplier images into your online store automatically? From Fashion Cloud, Stockbase, FTP, and portals to your webshop: match, edit, and publish without manual work.
Costs How much does an AI model photo cost in 2026? Model shoot, AI creator, or generating images yourself: the real cost per photo, with a sample calculation for 100 items.
Costs How much does it cost to have packshots created? Outsourcing, your own studio, supplier images, or AI from your phone: what a packshot really costs.
Connect How do you connect Fashion Cloud to Shopware? Step by step: Fashion Cloud images and product data in Shopware via Photopilot, including order, properties, and languages.
Explanation What is ghost mannequin photography, and how do you create it? The hollow mannequin or invisible mannequin explained: photography, the separate neck shot, and automatic removal.
AI How do you generate good product text for your webshop with AI? AI product copy in your own brand voice, with no made-up specs, multilingual support, and SEO fields.
Explanation What do laundry symbols mean, and how do you recognize them automatically? All care symbols explained, plus how to read care labels automatically for your online store.
Explanation AI photography or a photo studio: which is better for your online store? A fair comparison of cost, turnaround time, product accuracy, rights, and scale — and when a real shoot wins.
Workflow How do you photograph clothing for your online store? Setup, lighting, flat lay or mannequin, views by product type, and filenames that link to the correct item.
Workflow How do you remove the background from hundreds of product photos at once? Tools, pitfalls with hair, fringes, and white on white, and how to keep hundreds of packshots consistent.
Explanation How do you show products at the right scale in your online store? Why showing every product at the same size is confusing, and how real dimensions determine scale.
Explanation Do you need a PIM system for your webshop? PIM, DAM, PLM, and ERP compared, with estimated costs and when a content workflow is enough.
AI Can you use AI models in your webshop? AI Act, misleading product photos, portrait rights, ownership, and labeling: what you need to know before using AI models.
Explanation Product content glossary: from packshot to PDP Nearly forty terms from product photography, image editing, AI, and product data explained in plain language.
Connect How do you connect Stockbase to Shopware? Step by step: Stockbase images by EAN through Photopilot into Shopware, with brand styling, order, copy, and checks.
Connect How do you get supplier images from Fashion Cloud or Stockbase into Shopify? Fashion Cloud and Stockbase images in Shopify: media order, alt text, SEO fields, and metafields, step by step.
Workflow How do you create Shop the Look and cross-sell in Shopware? From look to Shopware: create sets, add a set label, shoot or run an AI shoot, and send the relationships automatically as Cross-Selling.
Workflow How do you get your new collection online faster? The five bottlenecks between delivery and webshop, a manual versus automatic timeline, and how to publish automatically by brand.
Explanation How do you photograph shoes for your online store? The views a shoe needs, lighting and reflections, shadow and scale, and how to keep it all consistent automatically.
Explanation How do you photograph jewelry and watches for your online store? Macro, reflections, scale, a clean white background, and worn images with AI for jewelry and watches.