PhotopilotPhotopilot
AI creator or Photopilot

Why would you still have someone write prompts for you in 2026?

An AI creator uses the same image models as Photopilot. The difference: there, you explain everything, wait days, and pay ± €2,000 per shoot. In Photopilot, you create it yourself from your own packshots.

Packshot of a long camel wool coatInput Packshot
Campaign image: a woman in the same camel coat cycling along an Amsterdam canalOutput Campaign image
Created yourself in Photopilot, in minutes
AI creator or Photopilot

Someone prompting for you is not automation.

With an AI creator, you first have to explain everything: which products, which color, which location. Then there is back-and-forth, and you still have to rename the images yourself, upload them, and link them to the right product. In Photopilot, everything is already set up.

With an AI creator

  1. Mon 09:12 · You Here are the packshots, product numbers, and mood board. Location: an Amsterdam canal at golden hour. Model around 30, cheerful, not too posed.
  2. Mon 15:30 · Creator What color is the coat exactly? And do the trousers belong to the same look?
  3. Wed 10:05 · Creator The first versions are ready in WeTransfer.
  4. Wed 11:20 · You Nice! Can she smile a little more? And move the shoe a little to the right.
  5. Thu 14:22 · Creator Updated, see the attachment.
  6. Thu 14:30 · You Great. Can I download this now?
  7. Fri · Invoice Campaign shoot: ± €2,000

One workweek and ± €2,000. Then you still have to download, rename, and upload.

Do it yourself in Photopilot

  1. 0:00 Your items, source images, and packshots are already there and linked. Nothing to explain.
  2. 0:01 Choose your AI model and a location
  3. 0:02 Ten options side by side on your screen
  4. 0:03 A slightly bigger smile? Adjust it yourself and see it instantly
  5. 0:05 Approved: automatically linked to the item, sent to your online store and your retailers

Five minutes and less than €2.50. Ten options for €0.05 to €0.21 per photo. No brief, no revision round, no handoff.

Try it yourself
What you do yourself in Photopilot

Faster, cheaper, and all in one place.

Feedback in seconds

A little more of a smile, the shoe slightly to the right: say it in plain language and see the new version right away. No email round.

Print-ready up to 9K

Upscale a photo sharply to 4K up to 9K with one click, without inventing anything. Enough for an A2 poster at 300 dpi.

Your own AI models

Unlimited custom faces, each for €1,37, in every view and in all your shoots. No model rights or buyouts.

Iris, your creative director

Iris chooses the scenes and poses for your shoot. You do not need to write prompts: you choose and adjust.

Everything already connected

Your items, source images, and packshots are already there. Approved images are sent automatically to your webshop and retailers.

€0,05 – €0,21 per photo

Queued, often ready within an hour. Ten options cost less than €2.50 in total.

FAQ

Why you no longer need an AI creator in 2026

Why would you still hire an AI creative agency in 2026?

For your collection, usually not anymore. An AI creator works with the same image models that are in Photopilot; you mainly pay for explaining, waiting, and back-and-forth emails. In Photopilot, you create the images yourself from your own packshots, and they are immediately linked to the right item.

What does a campaign shoot cost with an AI creator, and what does it cost in Photopilot?

With an AI creator, you can easily pay around €2,000 for a campaign shoot. In Photopilot, a queued photo costs €0.05 to €0.21; ten options cost less than €2.50 in total.

How quickly can I apply feedback?

Immediately. Say what you want to change, such as a little more of a smile or the shoe slightly to the right, and you see the new version on your screen. No email round and no waiting days for a correction.

Can I also print the photos, on a poster or in-store?

Yes. With one click, you can upscale a photo sharply to 4K up to 9K; nothing is invented, it is only sharpened. You see the size and price in advance, and 9K is more than enough for an A2 poster at 300 dpi.

Do I need to know how to write prompts?

No. Iris, your creative director in Photopilot, chooses the scenes and poses for your shoot. You choose the best images and adjust them in plain language.

Will my product look right in the photo?

The photos are created from your own packshots, so the color, fabric, and details come from the real item. You see every image next to the packshot and choose what goes live.

Whose face is in the photo?

From an AI model you create yourself, for €1.37 including front, side, and back views. No model rights or buyouts per use, and you use the same face in all your shoots.

When is an agency the right choice?

For a major brand concept with its own art direction, a TV campaign, or an idea that does not exist yet. For your collection, your webshop, and social, it is faster and cheaper to do it yourself.