Content enrichment for Shopify: product copy, SEO, and metafields.
In Shopify, Photopilot fills the product copy, SEO, product category, and category metafields for target group, age group, color, and fabric, plus material, care instructions, and Web only. By language, ready for your filters.
Photopilot connects Shopify during intake; we’ll agree on fields and permissions together.
How it appears in Shopify Through Shopify's Admin API, in the fields Shopify itself uses.| Photopilot | Shopify |
|---|---|
| Product text | descriptionHtml |
| SEO title and meta description | seo.title · seo.description |
| Product category | category standard product taxonomy |
| Target audience | shopify.target-gender · shopify.age-group category metafields |
| Color | shopify.color-pattern |
| Material | shopify.fabric · photopilot.materials plus composition and care instructions |
| Web only | photopilot.web_only metafield with definition |
| Language | translations per locale |
Every source in, one complete product page in Shopify.
Photopilot enriches the data from your ERP, feeds, and suppliers, and puts it in the fields that Shopify uses.
- Source ERP or product feed ACA · Business Central · SRS · LS Central · Excel
- Photopilot Complete, decide, write
- 1 Your own data What your ERP, feed, or team already knows comes first.
- 2 Rules Codes, sizes, and paths that already provide a clear answer.
- 3 Photo Color measured from the packshot, never from a model photo.
- 4 AI One short AI question, only where something is still unresolved.
- Destination Shopify Target group, color, attributes, copy and SEO
Attributes and copy for Shopify.
Every attribute comes from a closed picklist with fixed codes, never from free text. Anything you have already filled in takes priority.
- You choose who wins for each feature: the source or Photopilot
- If Photopilot differs from the source, you’ll see a warning
- Enrich older items with pricing agreed in advance
- Product title and product description
- SEO title and meta description
- Product category from the standard taxonomy
- Target group and age group as category metafields
- Color and fabric as a category metafield
- Material, composition, and care instruction
- Web only label as a metafield
- Enrich older items with pricing agreed in advance
Where things often go wrong in Shopify.
Metafields without a definition
A metafield without a definition is barely usable for your theme or for Search & Discovery. Photopilot creates the definitions so material, care instructions, and Web only are available directly in your theme and filters.
No product category, no category metafields
Target group, color and fabric are linked to the product category in Shopify. Photopilot selects the category from the standard taxonomy and then fills in the associated metafields.
Changing a filled-in handle without checking
A different handle means a different URL, which costs you links and Google rankings. Photopilot keeps a live URL in place and improves the copy around it.
Override store recommendations
Products you selected as combine-with items remain in place. Photopilot adds more from approved sets.
Shopify Plus
Shopify Plus works the same way: the same Admin API, the same metafields, and the same SEO fields. If you use multiple stores, for example by country, Photopilot fills each store with texts in that store's language.
How we connect Shopify.
- 1
Grant app access in Shopify
You give Photopilot access to the store with permission to read and write products. We test the connection on a few real products.
- 2
Map fields and picklists
We define which fields in Shopify are leading, which ones Photopilot fills, and which values belong to your option lists.
- 3
Trial run on your items
Photopilot enriches a selection of real items. You can review the changes field by field before anything goes live.
- 4
Enable by attribute and by field
After that, it runs automatically for every new item. We always enable publishing to the live shop together.
Frequently asked questions about content enrichment in Shopify
Which fields does Photopilot fill in Shopify?
The title, product copy, SEO title, and meta description, the product category, category metafields for target audience, age group, color, and fabric, plus material, care instructions, and Web only as metafields.
Does Photopilot work with the Shopify product taxonomy?
Yes. Photopilot selects the category from the standard product taxonomy and fills the related category metafields, such as target audience, age group, color, and fabric.
Can I filter by target group and color in Shopify?
Yes. You can enable the category metafields and the metafields with definitions as filters in Search & Discovery.
Does Photopilot also add translations in Shopify?
Yes. Product text and SEO are created for each language and added to Shopify for each locale.
What if our ERP specifies a different target audience than Photopilot?
For each attribute, you choose which source takes priority: the source system or Photopilot. If Photopilot differs, you see a warning on the item and can filter by it.
Does this also work with Shopify Plus?
Yes. Shopify Plus uses the same Admin API, metafields, and SEO fields. We connect multiple stores, such as one per country, separately.
What does content enrichment for Shopify cost?
Product copy, SEO and translations in a single run start at €0.01 per product. For enriching older items, you see the price in advance, and attributes are billed at cost.
