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ERP source Business Central

Business Central as item source for images and content

Items, colors, sizes, EANs, and product information from Microsoft Dynamics 365 Business Central.

  • Direct connection via API
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  • GDPR-compliant, data in the EU
  • SLA and a dedicated contact
  • Connects to Shopware, Shopify, and your ERP
  • 13 retailers and brands in production
Business Central

This is the route

  1. Your Business Central partner sets up an API page for Photopilot.
  2. Photopilot imports the model, color, size, and barcode for each item reference.
  3. Changes come in every two hours; a full run follows every day.
  4. Images and texts are added to those items; Business Central itself remains unchanged.
Explanation

How Photopilot works with Business Central

In Microsoft Dynamics 365 Business Central, your products, colors, sizes, and barcodes are already neatly recorded. Photopilot reads that product data directly through the Business Central API and adds images and product copy to it. Business Central remains the source, while your online store is filled completely and made ready to sell.

What Photopilot reads from Business Central

Photopilot uses an API page to read the model number, item number, color, size, and barcode for each item reference. The description, brand, item category, supplier item number, composition, dimensions, and season or collection are included as well. For each organization, we define which Business Central fields fill item, color, size, and EAN. This makes the integration fit the way your item cards and variant codes are already set up.

Match by EAN, item number, and supplier number

Supplier images from Fashion Cloud, Stockbase, FTP folders, or portals are automatically assigned to the right Business Central item. Photopilot matches by EAN, your item number, and the supplier item number, with the color code as an extra check. Variants in the same color share one image set, so you do not have to upload images per size. Anything that cannot be matched clearly appears as remaining work instead of failing silently.

From item card to sales-ready product

As soon as an item comes in from Business Central, Photopilot finds images for it: supplier images, packshots, or your own studio photos. Backgrounds and crops are aligned with your online store’s rules, and where needed, Photopilot creates a ghost mannequin, AI model photos, or campaign images. Material information, product copy, and SEO copy are generated from the composition in Business Central and from labels and care symbols in the photos. Your team approves what needs approval; the rest continues automatically.

Where images and text go

Business Central remains the source of truth for item and variant data, so Photopilot does not write anything back to it. Approved images and copy go to the place where your customer sees them: directly to your webshop, via FTP or SFTP with your own file names, via the Webshop Excel, or through the API. Image order, alt text, and color mapping are included. An image is usually at its destination within a few minutes of approval.

Daily insight into your assortment

Every two hours, Photopilot retrieves changes from Business Central, with a small overlap so late updates are not missed, followed by a full daily pass. New items therefore appear automatically in the overview of missing images and texts. You can see by brand, season, and product category what is complete and what still needs attention. With autopilot, Photopilot processes new items according to your rules without anyone having to click a button.

Set up without an IT project

You create an app registration in Microsoft Entra ID with access to the Business Central API, and give Photopilot the client ID and secret. Your Business Central partner prepares an API page based on our field list; that specification is already in use, so no custom work is needed on our side. We then map the fields and run the first full pass. The integration is usually ready within a few days, depending on how quickly the partner delivers the API page.

Business Central at a glance

What is exchanged
Photopilot imports the model, color, size, and barcode for each item reference from an API page in Business Central. It also imports the description, brand, item group, supplier item number, composition, dimensions, and season or collection. Nothing is written back to Business Central.
How often
Every two hours, Photopilot reads what has changed since the previous run, with a ten-minute overlap so a late change is not missed. A full run follows once a day.
What you provide
An app registration in Microsoft Entra ID (client ID and secret) with access to the Business Central API, and the API page your partner builds. We provide the field list.
Good to know
That API page is already running for a Photopilot customer. Your partner receives the same specification, so no custom work is needed on our side.

Then in Photopilot

Reliably linked

Let source data flow through to sales-ready product pages

The StoneBerden FashionRinsma ModepleinVan DijkJeroen BeekmanVan Tilburg Mode & SportDuifhuizenSkiHutVan Dal MannenmodeCalico ClubGentiluomoHarper & YveGenti
300.000+ articles processed
9,5M+ supplier images indexed
~3.200 photos automatically edited per day
FAQ

Frequently Asked Questions

How do I connect Business Central to Photopilot?

You create an app registration in Microsoft Entra ID with access to the Business Central API and have your partner set up an API page based on Photopilot’s field list. Then you enter the client ID and secret, and we map the fields for item, color, size, and EAN. Nothing needs to change in Business Central itself.

Can Photopilot automatically find product photos for items from Business Central?

Yes. Each item from Business Central is matched by EAN, item number, or supplier item number with images from Fashion Cloud, Stockbase, FTP folders, or supplier portals. Incoming images are automatically cropped and placed on the right background. Missing image? You’ll see it immediately in the overview.

Does Photopilot write back to Business Central?

No, Business Central remains the source for items and variants and is not modified. Images and texts go to your webshop via FTP or SFTP, via the Webshop-Excel, or via the API. This keeps your ERP clean and puts the image exactly where customers see it.

Does the Business Central integration work with colors and sizes as variants?

Yes. For each item reference, Photopilot reads the model, color, size, and barcode, and groups them into a model with color items and size variants. Images belong to the color, so all sizes in that color automatically get the same photos.

How quickly do changes from Business Central appear in Photopilot?

Every two hours, Photopilot reads what has changed since the previous pass, with a full pass once a day. A new item created today will therefore be ready in Photopilot for images and text within a few hours.

Does Photopilot use the composition from Business Central for product text?

Yes. Fabric composition is imported as materials by percentage and used in product text, SEO text, and material fields. If Photopilot recognizes something on a label or care symbol that differs from what is in Business Central, you will see it for review.

Does my Business Central partner need to build custom work for Photopilot?

Just an API page with the fields from our specification, which is a straightforward task for a partner. No custom work is needed on the Photopilot side; we map the fields the way you use them in Business Central.

Can I review images for Business Central items before they go live?

Yes. For each brand, collection, or image type, you choose whether images go to your team first or continue automatically to the webshop. Approval is handled per item in a single screen, with all colors and image positions side by side.

How much do AI product photos cost for items from Business Central?

AI photos cost between €0.05 and €0.21 per photo at queue pricing and are often ready within an hour. For the highest level of detail, choose Precision+. The Business Central integration itself does not change that price.

Which fields does Photopilot pull from Business Central?

For each item reference: model number, item number, color, size, and barcode, plus description, brand, item group, composition, and dimensions.

What does Photopilot need to connect Business Central?

An app registration in Microsoft Entra ID with access to the Business Central API, plus an API page built by your partner to our specification.

Knowledge base

Read also

How to start

First the trial route, then the technique

The integration is the starting point. After that, Photopilot keeps linking, editing, writing, checking, and publishing together.

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  1. What is the source of truth?

    Which fields, images, and barcodes define the item.

  2. What can be automated?

    Link, crop, and text, or show an exception first.

  3. Where should it go?

    Webshop, FTP, Azure, or API, before anything is built.